Media and Communication Research Methods:

Media and Communication Research Methods: An Introduction to Qualitative and Quantitative Approaches Berger, Arthur Asa Primary Author mixed material bibliography London SAGE Publication Ltd. 2020 en English xix + 463hlm; 15x22cm This step-by-step introduction to conducting media and communication research offers practical insights along with the author’s signature lighthearted style to make discussion of qualitative and quantitative methods easy to comprehend. The Fifth Edition of Media and Communication Research Methods includes a new chapter on discourse analysis; expanded discussion of social media, including discussion of the ethics of Facebook experiments; and expanded coverage of the research process with new discussion of search strategies and best practices for analyzing research articles. Ideal for research students at both the graduate and undergraduate level, this proven book is clear, concise, and accompanied by just the right number of detailed examples, useful applications, and valuable exercises to help students to understand, and master, media and communication research. media massa metodologi penelitian Komunikasi-penelitian 001.42 9781544332680 PERPUSTAKAAN STFT WIDYA SASANA Jln. Terusan Rajabasa 2 Malang 001.42 Ber m 20709 Perpustakaan S-2 001.42 Ber m Media_and_communication_research.jpg.jpg 19179 2024-01-10 07:14:39 2024-01-17 08:29:35 machine generated